copy + writer.

My name is Alyssa Roundy Phillips. I am a copywriter.

I believe in the value I bring to the table as a copywriter and team member. And in ideas turned into words that effortlessly appear on a page, even when the process was anything but. I believe in words and the power they have to tell a story. Your story. Her story. Their story. Any story really, as long as the words you choose are the right ones. I believe in reflection and revision. And misused grammar, when done intentionally. And proofreading goddamnit! I believe in the stories I haven’t told yet and the words I haven’t learned. They will all come back around someday - everything does. I believe in hard work turned into something beautiful. And in the masterpiece that is created when more than one person contributes.

I believe in love at first click. First on the Instagram Ad. Then the website. Then the “careers” tab. That’s a rabbit hole if I’ve ever fallen. I believe in the creative work that scales “the box” like a tightrope between two skyscrapers. Dipping its toes on each side - “inside“ and “outside” - to pull from each as it goes. I believe that good work comes from good play. I believe in the power of people, especially as they come together to accomplish a common goal.

I believe in the way of words and the impact they can have on the world.

And in my ability to use the right ones.

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